<![CDATA[Comentarios al libro: THE JAPANESE COFFE MARKET]]> Este libro, debido a sus características, no está disponible en los almacenes de la editorial. En cambio, cuando un cliente lo solicita, se imprimen las unidades necesarias. Ello permite que le podamos ofrecer una gran variedad de libros que, de otra manera, sería imposible tener aquí para usted. El plazo de entrega habitual es de 1 semana.

Este título se imprime bajo demanda Fecha de publicación: 2011

IDIOMA: INGLÉS

"The purpose of this study is to demonstrate that developing countries have been implementing specific strategies to increase their coffee export volume and value to Japan in the last decade. Additionally, it analyzes how the Japanese market is changing the competitive scenario and providing opportunities to the producing countries. Coffee in Japan is mainly supplied by six developing countries; among them, Colombia has special merit because of its solid presence in the Japanese market since 1962, achieved through the National Federation of Coffee Growers of Colombia and the good performance of Colombian coffee in Japan. This country, which was not a traditional coffee consumer, now has become the third largest consumer among importing countries. Furthermore, Japan has positively influenced coffee transformation."

TABLE OF CONTENTS
WEIGHTS, MEASURES AND DEFINITIONS
ACRONYMS AND ABBREVIATIONS
FOREWORD
CHAPTER 1. INTRODUCTION
SECTION 1.1 IMPORTANCE OF COFFEE FOR DEVELOPING COUNTRIES
SECTION 1.2 PREVIOUS RESEARCH
SECTION 1.3 RELEVANCE OF THE STUDY AND STRUCTURE
CHAPTER 2. COFFEE IN JAPAN FROM COLOMBIA AND
OTHER DEVELOPING COUNTRIES
SECTION 2.1 COFFEE IN JAPAN
SECTION 2.2 COFFEE FROM COLOMBIA AND OTHER DEVELOPING
COUNTRIES
SECTION 2.3 METHODOLOGY
CHAPTER 3. OVERVIEW OF COFFEE IN THE WORLD
SECTION 3.1 WORLD COFFEE PRODUCTION
SECTION 3.2 WORLD COFFEE CONSUMPTION
SECTION 3.3 WORLD COFFEE EXPORTS
SECTION 3.4 SHARE OF COFFEE IN TOTAL EXPORTS AND REVEALED
COMPARATIVE ADVANTAGE (RCA)
SECTION 3.5 THE INTERNATIONAL COFFEE ORGANIZATION (ICO)
AND COFFEE PRICES
CHAPTER 4. ANALYSIS OF JAPANESE COFFEE
MARKET
SECTION 4.1 COFFEE CONSUMPTION TRENDS IN JAPAN
SECTION 4.2 THE EXPANSION OF DIFFERENTIATED COFFEES
SECTION 4.3 JAPAN MARKET STRUCTURE
SECTION 4.4 JAPANESE MARKET REGULATIONS
CHAPTER 5. MAIN SUPPLIERS TO JAPANESE
COFFEE MARKET
SECTION 5.1 MAIN SUPPLIERS SHARE IN JAPAN S COFFEE MARKET
SECTION 5.2 STRATEGIES OF MAIN SUPPLIERS IN THE JAPANESE
COFFEE MARKET
CHAPTER 6. CONCLUSIONS AND
RECOMMENDATIONS
APPENDIX
REFERENCES

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